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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

How to Design Custom Clear Labels

If you’re looking to take your label game to the next level, you might want to consider going clear. Clear labels can do anything. They practically disappear when adhered to glass, giving your product a highly-coveted “no label” look, and they show off the product inside as well. We all know you have a great…
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Choosing Black Ink for Printing

Color accuracy is key to achieving the best look for your brand. This goes for all colors, especially black. That’s right! Not all black inks are created equal. In this article, we will talk about the difference between 100% Black(or K) and Rich Black and which one to use for your custom labels or cartons.…
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Sttark's Complete Guide to Color Printing

Complete Guide to Color Printing Printed materials are vital for almost any business out there. Custom labels, product packaging, shipping materials, and more all need to be printed to keep your business running. Whether you’re using an at-home label printer or have upgraded to a professional label printer, you may have noticed color variations between…
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Sttark's Guide to Making Print-Ready Designs in Canva

If you’re just starting out your business and working with limited funds, finding an affordable graphic designer is seemingly impossible. Fortunately, there are many amazing (and affordable) freelance designers to be found online, or you can work with free design software. Canva is one of those free online design tools that are incredibly easy to…
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How to Design a Stunning Wine Label

Whether bottling wine from your own vineyard, giving bottles as gifts, or marketing a private label wine with your own brand, a well-designed wine label is a must. Connoisseurs, collectors, and casual drinkers alike all have one thing in common: they love a good label. When designing your custom wine label, you’ll need to follow…
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10 Best Places to Design Labels Online

Whether you’re a startup or an established brand, an eye-catching label design for your product is a must. While a professional graphic designer that understands your brand and product is key for good product label design, it does not mean that you need an in-house design team. The good news is that there are tons…
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How to Label a Tapered Container or Curved Surface

Straight lines and right angles certainly have their place in product packaging, but curved and tapered bottles, cans, and containers are a must for many product types. Designing curved or tapered labels for your products is simple if you know the process to use. In this post, we’ll share step-by-step instructions to ensure the taper…
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Ultimate Guide to Creating Your Own Product Label

Getting to the point where you’re ready to create your product’s label is an exciting place to be. It’s also a very important stage in the process of launching a product. After all, a product’s label is one of the most valuable pieces of marketing collateral you have. It’s the first thing a consumer sees…
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Stickers Vs. Labels: What’s the Difference?

If you are looking for a creative way to label your product or promote your brand, you’ve probably found yourself searching for custom labels or stickers–or both. By now you might be wondering, what’s the difference? Essentially, labels and stickers are the same thing. The printing process is identical and labels and stickers function exactly…
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10 Characteristics of a Well-Designed Product Label

With eCommerce and brick-and-mortar store shelves lined with an overabundance of choices, a well-designed product label is your first and possibly best chance to stand out from competing brands. Producing a quality product is just the beginning of building a successful business. You also need to convince shoppers to buy it. And that’s where product…
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