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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

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Tips for Designing Captivating Craft Beer Labels

It’s always craft beer season for true enthusiasts. Whether you’re promoting a seasonal flavor or want to highlight year-long products, the right craft beer label helps take your business the extra mile with customer satisfaction and demand. Still, if you’re struggling to produce a craft beer label, don’t fret. Here are some tips for designing…
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Unique Ways To Use Custom Labels for Your Business

Custom labels are a fantastic way to make your product stand out while telling customers a little bit about your brand. From presenting eye-catching images to showcasing your company values, a distinctive label presents your product in the best light and helps you make a good impression. Most companies place custom labels directly on their…
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A Guide to Starting Your Own Coffee Brand

Coffee is one of the most popular beverages drunk around the world. The proliferation of coffee cultivators, artisanal roasters, and independent coffee houses has spurred a renewed fascination with the drink to the point where it’s become its own subculture. Coffee drinks are also customizable to suit the preferences of individual drinkers. If you want…
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The Best Label Materials for Glass & Plastic Bottles

There are many factors to consider when choosing the right label for your product. If you’re looking for materials to wrap around your glass or plastic bottles, you must keep the shape of your product, environmental considerations, durability, storage, and other details in mind. For example, if you’re selling cold drinks, you need a label…
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Tips for Designing Custom Jar Labels

Canned goods offer a nice, cozy feeling. Mason jars almost always contain something good, whether that’s homemade jelly, natural soap, or scented candles. The label on these jars is just as important as the product within. That’s why it’s important to create a label that matches the aesthetic and quality of the product inside the…
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Waterproof vs. Water-Resistant Product Labels

Designing the right product takes serious consideration. There are many variables to keep in mind to ensure your product is superior to the competition. For example, is it weatherproof? You should also consider if it can resist heat, water, or humidity. These environmental conditions are important to note, given their susceptibility to damage or defect.…
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Everything You Need To Know About Lip Balm Labels

They’re all over the shelves. With colder weather sweeping the country, lip balms and glosses remain one of the most sought-after products today. When it comes to designing and marketing these balms or ointments, few people consider the work that goes into it. However, as with any product, the label and design are some of…
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5 Mistakes To Avoid When Designing Cosmetic Labels

There are countless cosmetic companies around the country. Pick up any cosmetic product, and you’ll notice it lists all the product details; this is because the FDA requires companies to clearly display product information to consumers. If you’re a local cosmetic startup, be sure to know these five mistakes to avoid when designing cosmetic labels.…
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Reasons To Use Kraft Paper Labels in Your Packaging

A product is only as good as the package it comes in. That’s why consumer psychology plays such an influential role in product design. The packaging is the first thing customers see and feel. While there are many types of product packaging materials to choose from, one eco-friendly and durable option is kraft paper. You…
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5 Reasons To Open Your Own Wine Business

Whether you enjoy a nice glass at dinner or appreciate the different flavor notes that come with each variety, wine remains one of the most popular drink choices among adults in the United States. The rise of artisan products has spurred new business in wine-making. If you’re considering a career in vinification, here are five…
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